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8 posts categorized "Retailers"



June 12, 2012: Critically Examine the Relevance of the “Wheel of Retailing” Concept of Wal-Mart in UK Setting
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Critically Examine the Relevance of the “Wheel of Retailing” Concept of Wal-Mart in UK Setting Executive Summary The evolution of the marketing in the modern-day business is based on the influence of the globalization and international business environment. Given the continuing increase in the size and complexity of modern organizations,...

May 31, 2012: Strategic Capability and Competitive Environment : Case Study of Laura Ashley Holdings
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Introduction The competition from department stores in Great Britain is not coming from hypermarkets, discounters, or factory outlets; instead it is directly related to specialty stores. Most merchandise sold in department stores is also sold in the national and regional chains and they are aggressive retailers. These specialty stores are...

May 24, 2012: Retailer Strategy Mix – Case Study of Carrefour Hypermarket Putrajaya
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Retailer Strategy Mix – Case Study of Carrefour Hypermarket Putrajaya Modern retail landscape is changing dramatically as the competitiveness of each retail business is now the focal point. There is a need therefore to develop unique retailing strategy that will capture major share value and will deliver the economies of...

April 26, 2012: Research proposal - The retail Internationalization process: A case study of Tesco
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The retail Internationalization process: A case study of Tesco References and further reading may be available for this article. To view references and further reading you must purchase this article. Background Amiably, global and or international retailers such as Tesco do emphasize the cognitive aspects of the retail internationalization process....

March 28, 2012: Retail Marketing - Explain critical areas in quality service, a promotion schemes and corporate ethics that can help to build a retail store image
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Explain critical areas in quality service, a promotion schemes and corporate ethics that can help to build a retail store image There is no doubting the global influence of retail service quality as well as retailing schemes for promotions in building better and ideal store image which accounts for company...

March 28, 2012: Retail Marketing - Suggest some key evaluation factors retailers have to consider in selecting location sites?
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Suggest some key evaluation factors retailers have to consider in selecting location sites? The retail location does not address the problems faced by retail organizations because it has tended to concentrate on the technical and policy issues relating to the evaluation and development of new sites, the evaluation factors retailers...

March 26, 2012: Opportunities and Challenges Wal-Mart Faces Expanding Their Territory to China
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I. Introduction The Wal-Mart discount department store is not known as a membership club, but it has a distinctive way of promoting business. Wal-Mart offers ‘everyday low prices’, so no expensive forms of advertisement is needed. While most international firms are retail chains in their home countries, they have yet...

February 21, 2012: MBA Assignment: Impacts Of Economic Tsunami - Case Of Wal-Mart
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SWOT Analysis Strengths Posses a powerful retail brand Favorable reputation as a value for money retailer Reputation as a store that “has it all” Highly competent employment of technology Strategic human resource deployment Weaknesses Size – due to its large size, weaknesses can be found in some areas of the...

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