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02/24/2012

The Effectiveness of Marketing Strategies of fast food restaurants in Nigeria


The Effectiveness of Marketing Strategies of fast food restaurants in Nigeria
Chapter One
Background of the Study

Chapter Two
Litterature Review

Chapter Three
Research Methodology

Research Questions
1.How suitable is the use of Advertising in the operation of fast food restaurant?
2.How can the use of Public Relations improve fast food business?
3.How effective is personal selling in the marketing of fast food in Nigeria?
4.To what extent is Customer Research used by fast food restaurants in Nigeria?
5.To what extent idoes Customer Relationship influence fast food restaurants?
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